When it comes to SnapChat accounts, there are two predominant types. There are the personal pages that are devoted to personal beliefs and individual connections. This type of account is all about sharing on a more intimate level and not for the masses. These accounts achieve SnapChat views, usually, in lower numbers and are shared privately between acquaintances rather than through strangers. These are the most numerous types of SnapChat accounts and many individuals have them for these purposes.

A second type of SnapChat account that is growing in number and effectiveness is the business account. These, as the name or description would suggest, are pages that are administered by businesses and enterprises looking to gain notoriety for the purpose of pushing or sharing a product and service. These types of accounts are growing in popularity because they are so effective for marketing. The more SnapChat views on an account or on a page, the more likely it is that these pages are going to see large results and numbers in consumerism. This is important to note because more and more businesses are and should be considering this avenue as a part of their overall marketing schematic.